Magazine advert General over view

Magazine adverts are another way to promote the band, and the brand image of the band, this in turn should create demand and hype about the band, depending on the advert it could show various things such as event times, appearances etc, new album releases. Firstly, the magazine industry is massive, with magazine such as NME offer huge prices in order for the Artist/band to advertise. But especially for a new band this is vital as people would look in NME to find new bands etc. Here are some examples of adverts from Arctic monkeys.

Here you can see how varied all the advertisements are.